US Market Readiness Assessment — WerkWell Innovations

01 — About you

Your company

So we can prepare a read that is specific to you.

Company name

Please add your company name.

Company website (optional)

Primary sector

Please pick a sector.

Headquarters (city, country)

Please add your headquarters.

In three to four sentences, give us your elevator pitch.

Read by a person, not scored.

What problem do you solve, how large is the market, and why is the US relevant to you?

Read by a person, not scored.

In one to two sentences: what do you anticipate will be your biggest challenge(s) entering the US market?

Read by a person, not scored.

02 — Product or Service

How mature is your offering?

What stage is your product or service at?

Please choose one.

What sets you apart? (select all that apply)

Strong differentiator Proprietary IP

03 — Track Record

Is the value proven?

Do you have paying clients or signed contracts?

Please choose one.

Income generated last year? ★

Please choose one.

04 — Market & Focus

Market opportunity and entry point

How big is your target market?

Please choose one.

Your primary market goals for the next 12 months?

Please choose one.

Do you have any existing US contacts, clients, or active conversations? ★

Please choose one.

Do you have a US entity?

Please choose one.

05 — Team

Team capacity to scale

Does your team include anyone with direct US commercial experience? ★

Please choose one.

Who in your team is leading the US expansion effort? ★

Please choose one.

Do you have committed capacity across strategy, marketing, BD and sales specifically for the US?

Please choose one.

06 — Marketing & Positioning

Brand and materials for a US buyer

What do you currently have for marketing materials?

Please choose one.

Are you actively engaged in marketing activities? ★

Please choose one.

Have you localized your materials to the US market? ★

Please choose one.

07 — Sales & Business Development

Pipeline, presence and strategy

Have you identified clear potential partners and clients in the US?

Please choose one.

Is there a sales and business development strategy in place? ★

Please choose one.

How are these relationships being managed? ★

Please choose one.

08 — Financial Commitment

How committed is the investment?

Do you have budget allocated for US market entry? ★

Please choose one.

Target timeline for US entry? ★

Please choose one.

09 — Where to send it

Your result

We send your scorecard to you and prepare a tailored follow-up.

Your full name

Please add your name.

Your job title (optional)

Your email address

Please add a valid email.

Please tick the box to continue.

How ready are you for the US?

Your company

How mature is your offering?

Is the value proven?

Market opportunity and entry point

Team capacity to scale

Brand and materials for a US buyer

Pipeline, presence and strategy

How committed is the investment?

Your result

Score composition

Where to focus first

Your next step